Enterprise Web 2.0: What to Wait For in 2009

by Olga BelokurskayaMarch 20, 2009

According to Dion Hinchcliffe, the year 2009 will be a rebuilding period for most organizations, however there will be not many fast growth businesses in the major categories. Still there will be opportunities for new products in industry sectors and classes of data haven’t seen wide penetration online yet. The downfall of several online industries left s a large vacuum that must be filled by something.

Here is a short overview of his predictions.

The adoption of low-cost Web 2.0 and cloud/SaaS solutions, will  help the smaller Enterprise Web 2.0 companies to get away from large vendors.

2.0 arrives to business. Online community and 2.0 technologies are becoming mainstream and many organizations could make them their priority. Finally, CRM and customer service become connected with online communities of users.

Cloud computing industry as a whole will be growing and flourishing as organizations will be seeking to cut costs and shorten time to market.

Internal penetration of social networking and Enterprise 2.0 in organizations will continue in 2009 but the weak story continues to be the successful creation of online 2.0 products for the broader marketplace.

Hinchcliffe also predicts mobile platforms and devices becoming highly strategic in 2009, the survival of SOA, however not in its present form but transformed. He expects mashup technologies to be front and center with this transformation. And he foresees that massive changes in the business landscape will create new 2.0 business opportunities.