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Analyze Your Customer Data to Increase Value of Your Business

Empower your marketing strategies with understandable DS/ML-powered insights.Use machine learning to understand your customer behavior and increase the value of your business.

Analyze Your Customer Data to Increase Value of Your Business

The key to effective marketing of the future: predictive data analytics

  • 80% of the advertising process will be automated by 2022 — says Phil Gaughran, U.S. chief integration officer at agency McGarryBowen.
  • By 2020, over a billion people worldwide will regularly access AR and VR content — foresees IDC.
  • Social media advertising will be worth $50.2 billion in 2019 and will overtake newspaper advertising by 2020 — predicts Zenith.

3 customer experience trends in predictive and prescriptive analytics in 2020

Personalized content

Personalized content

Personalization with deep learning basics, aka one-to-one marketing, is the key to delivering delightful customer experiences.

Automated decision engines

Automated decision engines

Automated, real-time decision making helps companies test and learn from new customer experience with less human intervention.

Omni channel experiences

Omni channel experiences

Consumers expect consistent, unified interactions from channel to channel and from each touch point to the next.

You don't need a specific-skilled team and expertise to make use of your data.

Our ai and ml experts here to take over your challenges hindering you from better use of Data Science and Machine Learning techniques, approaches and models.

Our predictive analytics services

We aid our customers in researching and evaluating available
artificial intelligence tooling to implement the best fit and address the pain points.

Consultancy

Consultancy

After discovering your product, we will determine how it could be improved and enriched with artificial intelligence algorithms and facilities: what obvious and unexpected features could be added, how many resources it requires, and how to maintain its performance.

Proof of concept

Proof of concept

Validating your business ideas, we will assist you in developing a competitive, innovative solution delivered to end users.

After an early feedback, our machine learning experts will help you analyze it and define the next steps.

End-to-end solution

End-to-end solution

Taking a close look at the data available for collecting and mining, we will create a full-featured product to solve the desired user's need.

The final solution will be improved over time based on new incoming data.

Reducing risks in decision-making process using predictive business analytics

We use the following approach to check the effectiveness of the campaign and to evaluate the validity of the decisions made.

01

Tailored methodology

We offer a tailored methodology that varies according to your business needs and objectives.

02

A/B testing

We assess campaigns results using Control and Target Groups, or A/B testing.

03

Smart decision making

We help to reduce risks in the decision making process using real data and statistical analysis.

Make 2020 the year to put your customer experience data to work using ML

Altoros will assist with predictive modeling!

How you can utilize your data with predictive data analytics

Apply AI and ML algorithms to generate useful insights and create prediction models based on customer behavior.

01

Aggregating raw data

  • Data engineering. We help you to enable gathering, storing, and processing data using Google Cloud, Amazon Web Services, and Microsoft Azure.
  • Data understanding and mining. We audit the existing process of aggregating raw data, identify bottlenecks, and deliver improvements.
  • The Internet of Everything and data at scale. Employing the IoT data and big data, we ensure informed decision-making.
02

Predictive modelling and analytics

  • Business understanding. We tweak the way you process data to your business needs.
  • Customer behavioral analysis. We analyze data to detect user behavioural patterns, which can significantly enhance key business metrics.
  • Segmentation. Using machine learning, we identify user segments with different behavioural patterns to work out a customer-oriented business strategy.
  • Predictive analytic models. We also employ machine learning to build and train data models capable of predicting user behavior across key business metrics.
03

Deployment

  • Business analytics models. By dividing users into segments and predicting user behavior, we build intuitive data models customized to your business needs and target audience.
  • Dashboards. Data modelling results can be visualized as probability tables or dashboards to facilitate your interaction with the target audience.
  • Recommendation systems. We develop solutions that deliver personalized recommendations based on user behavior in real time.

Is there anything that stops you from getting data-driven insights and provide better customer experience?

  • Methodology
  • Strategy
  • Solution
  • Integration

Methodology

We can help you with methodologies for using predictive analytics in your business and reducing risks in decision making process using real data and statistical analysis.

Strategy

Our goal is to help you understand your business data, customer behavior, and propose new strategies that improve value of your business and satisfy your customers.

Tailored Solution

We consider the specifics of your business and design our models to present you a solution in a simple, understandable form.

Smart Integration

We can help you integrate predictive analytics models to your business and automate the decision making process.

  • Methodology

    Methodology

    We can help you with methodologies for using predictive analytics in your business and reducing risks in decision making process using real data and statistical analysis.

  • Strategy

    Strategy

    Our goal is to help you understand your business data, customer behavior, and propose new strategies that improve value of your business and satisfy your customers.

  • Solution

    Tailored Solution

    We consider the specifics of your business and design our models to present you a solution in a simple, understandable form.

  • Integration

    Smart Integration

    We can help you integrate predictive analytics models to your business and automate the decision making process.

Contact us

Contact with our AI expert about your business ideas and describe your future project. Allow your business insights to become a successful project.

Siarhei Sukhadolski

Siarhei Sukhadolski

Artificial Intelligence Practice Head

siarhei.s@altoros.com 650 265-2266

830 Stewart Dr., Suite 119 Sunnyvale, CA 94085